広告
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Base noun form. Refers to promotional content in various media such as TV, print, or online. Example: 『テレビ広告』 (terebi kōkoku, 'TV advertisement').
Theme

Two colleagues, Ken and User, are discussing marketing strategies for a new product launch at their company.

広告

こうこく

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Culture & SocietyEntertainment & Media

Memory Hook

Think of a 'wide' or 'broad' advertisement that spreads everywhere. 『広告』 (kōkoku, 'advertisement') sounds like 'cocoa' — imagine a cocoa brand with a wide ad campaign: 'Cocoa ad' → 広告 (kōkoku, 'advertisement').

Cultural Note

In Japan, 『広告』 (kōkoku, 'advertisement') is ubiquitous in media like TV, trains, and magazines. Creative and often subtle ads are common, with a focus on aesthetics and storytelling to engage consumers without being overly intrusive.

Forms

Base: 広告Base noun form. Refers to promotional content in various media such as TV, print, or online. Example: 『テレビ広告』 (terebi kōkoku, 'TV advertisement').